This project proposed the demolition of existing buildings including a cinema and the construction in their place of a new 10-storey building with five basement levels occupying an entire city block to provide a 360 bedroom hotel (with ancillary facilities including function rooms, spa, three ground-floor restaurants and bars) and a two-screen cinema with 407 seat and 139 seat auditoriums (a slight variation to the description of the originally consented scheme). The site is designated in local planning policy as being located in a Landmark Viewing corridor; plus the Wider Setting Consultation Area of Protected Vistas at the Palace of Westminster; and in two aspects from Parliament Hill. Approximately one third of the building is therefore located below ground, maximising the floor area ratio and property value without creating an overly tall building that could otherwise impede protected views.
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